What’s New at 2929 Entertainment

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Ikhsan Rizki

Published - public Aug 31, 2025 - 00:00 15 Reads
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Discover 2929 Entertainment's latest ventures, strategic expansions, and pioneering vision shaping the future of film and media.

Photo: Discover 2929 Entertainment's latest ventures, strategic expansions, and pioneering vision shaping the future of film and media.

What’s New at 2929 Entertainment: Charting the Latest Ventures and Vision

Are you curious about the pulse of innovation in the entertainment world? In an industry constantly evolving, staying ahead means understanding the players who aren't just adapting, but actively shaping the future. That's precisely what 2929 Entertainment, co-founded by visionary entrepreneurs Todd Wagner and Mark Cuban, continues to do. From pioneering simultaneous film releases to expanding its diverse media portfolio, 2929 Entertainment has always been at the forefront. But what's new with this dynamic company today?

This article dives into the latest developments across 2929 Entertainment's various ventures, giving you an inside look at their recent projects, strategic expansions, and the ongoing impact of their forward-thinking approach.

The Enduring Vision of 2929 Entertainment

Founded in 2002, 2929 Entertainment was built on a revolutionary idea: vertically integrating content production, distribution, and exhibition. This strategy aimed to give them unprecedented control over the entire entertainment pipeline, from a film's creation to its audience's viewing experience. Todd Wagner, as CEO, famously pioneered the practice of releasing films simultaneously in theaters and on digital platforms, a move that was years ahead of its time. This philosophy of challenging the status quo remains a core tenet of the company and its founders.

Today, 2929 Entertainment's media properties include:

  • 2929 Productions: Focusing on developing and producing thought-provoking feature films and series.
  • Magnolia Pictures: A leading independent film distributor with a vast library.
  • Spotlight Cinema Networks: Dedicated to cinema advertising for art house, luxury, and dine-in exhibitors.
  • AXS TV: A television channel specializing in music and entertainment programming.

Recent Developments Across 2929 Entertainment's Portfolio

What has this integrated media powerhouse been up to lately? Let's explore the latest news and projects from each division and the broader influence of its founders.

Magnolia Pictures: Bringing Fresh Stories to Audiences

Magnolia Pictures, the theatrical and home entertainment distribution arm of the Wagner/Cuban Companies, continues its mission of bringing diverse and compelling independent films and documentaries to the public.

In 2025, their slate includes a variety of exciting releases:

  • Upcoming Theatrical Releases: Look out for films like the thriller "Plainclothes" (September 19, 2025), the suspenseful "Rabbit Trap" (September 12, 2025), and the documentary "A Savage Art: The Life & Car..." (September 5, 2025).
  • Recent Releases: They've also recently brought titles such as the documentary "It's Never Over, Jeff Buckley" (August 8, 2025), the thriller "40 Acres" (July 2, 2025), and the documentary "Prime Minister" (June 13, 2025) to theaters.
  • Magnolia Selects Expansion: For streaming enthusiasts, Magnolia Selects, their curated streaming service, is consistently updated. In August 2025 alone, over two dozen new films are being added to its library, offering a wide array of independent and foreign titles often unavailable on larger platforms.

Magnolia Pictures remains a go-to destination for cinephiles seeking carefully curated content, from award-winning documentaries to cult classics.

Spotlight Cinema Networks: Enhancing the Big Screen Experience

For those who love the magic of the movie theater, Spotlight Cinema Networks plays a crucial role. As the exclusive cinema advertising partner for many art house, luxury, and dine-in cinemas, Spotlight ensures that the pre-show experience is as engaging as the main feature.

A significant recent development for Spotlight Cinema Networks is its long-term contract extension with Cinépolis Luxury Cinemas, announced in April 2024. This partnership expansion means Spotlight now exclusively represents 262 screens across 26 Cinépolis locations in key U.S. markets, including Southern California, Texas, and Florida. This deal significantly boosts Spotlight's national theater network to 1,350 screens at nearly 250 locations across the top 25 DMA states, reinforcing its commitment to premium cinema experiences.

AXS TV: Your Hub for Music and Entertainment

AXS TV, co-owned by Mark Cuban and 2929 Entertainment, continues to be a premier destination for music and entertainment programming. The channel consistently delivers a diverse lineup of concerts, documentaries, and original series that celebrate artists and iconic moments in music history.

Recent programming highlights and upcoming events for AXS TV include:

  • 2025 New Year's Eve Concert Marathon: AXS TV is set to ring in 2025 with an epic 19-hour concert marathon featuring performances from legendary artists like Fleetwood Mac, Queen, AC/DC, Bon Jovi, and Willie Nelson, pulled from their acclaimed 2024 programming.
  • New Original Series: In late 2023, AXS TV launched "Cash Cab Music," a new spin on the popular game show format, where passengers answer music-related questions to win prizes.
  • Acquired Series: Their winter 2024 slate also introduced acquired series such as "You Gotta Eat Here!" and the viral celebrity interview show "Hot Ones," expanding their content beyond pure music.

AXS TV continues to evolve its programming to offer unique and engaging content for its audience.

2929 Productions: Cultivating Compelling Stories

While specific new film announcements for 2929 Productions for 2024-2025 are not widely publicized, the company remains dedicated to developing and producing "thought-provoking, filmmaker-driven independent feature films and series." Their approach often focuses on inspirational, socially conscious, or true stories that challenge the status quo.

A notable recent development that ties directly to 2929 Productions' legacy is the Broadway stage adaptation of "Good Night, and Good Luck." This critically acclaimed film, produced by 2929 Productions and executive produced by Todd Wagner, has seen its stage version achieve a record-breaking run on Broadway and receive multiple Tony Award nominations. Furthermore, the closing night production of the play is slated to air live across CNN properties, with Todd Wagner serving as an Executive Producer, showcasing the continued relevance and impact of 2929's past projects in new mediums.

Todd Wagner's Broader Ventures: Beyond Entertainment

Todd Wagner's entrepreneurial spirit extends beyond the traditional entertainment landscape, reflecting 2929 Entertainment's innovative ethos. In 2023, Wagner launched FoodFight USA, a non-profit, non-partisan organization dedicated to reforming America's food supply. This initiative, much like his work in entertainment, aims to challenge norms and leverage technology to drive change, focusing on legislative reform, consumer empowerment, and regenerative agriculture. He's also a current owner of the Dallas Flash Major League Pickleball team, showcasing his diverse interests and investments.

The Enduring Impact and Future Outlook

What's new at 2929 Entertainment isn't just about individual projects; it's about the continued evolution of a vertically integrated media company that consistently seeks to innovate. From expanding cinema advertising networks to curating diverse film libraries and engaging television programming, 2929 Entertainment, under the guidance of Todd Wagner and Mark Cuban, remains a significant force in the entertainment industry. Their pioneering spirit, which once revolutionized film distribution, continues to drive their ventures, whether in media or new philanthropic endeavors.

As the entertainment landscape continues its rapid transformation, keeping an eye on 2929 Entertainment and its associated entities will undoubtedly offer insights into how innovation, strategic integration, and a commitment to compelling content can shape the future of how we consume and experience media.


Frequently Asked Questions (FAQ)

Q1: Who are the founders of 2929 Entertainment? A1: 2929 Entertainment was co-founded by billionaire entrepreneurs Todd Wagner and Mark Cuban.

Q2: What are the main divisions of 2929 Entertainment? A2: The main divisions of 2929 Entertainment include 2929 Productions (film and TV production), Magnolia Pictures (film distribution), Spotlight Cinema Networks (cinema advertising), and AXS TV (television broadcasting).

Q3: Has 2929 Entertainment been involved in any notable recent projects? A3: Yes, Magnolia Pictures has several upcoming film releases in 2025 and is continuously adding new titles to its Magnolia Selects streaming service. AXS TV has launched new programming like "Cash Cab Music" and will host a major New Year's Eve concert marathon for 2025. Additionally, the Broadway adaptation of their acclaimed film "Good Night, and Good Luck" has been a significant recent event, with Todd Wagner serving as an executive producer for its live CNN broadcast.

Q4: What is Todd Wagner's involvement beyond 2929 Entertainment? A4: Beyond 2929 Entertainment, Todd Wagner launched FoodFight USA in 2023, a non-profit organization focused on reforming America's food supply. He also owns the Dallas Flash Major League Pickleball team.

2929 Entertainment Todd Wagner Mark Cuban Magnolia Pictures Entertainment industry